About Chan

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Chan's Bio

Hi, I’m Chan.

Over the past five years, I’ve worked with brands across consumer goods, sales-driven businesses, and NGO campaigns, creating engaging content and visual storytelling that connect brands with their audiences.

Currently, I work as a Community Manager/ Social Media Manager in Dubai, managing digital presence, creating content and designs, and supporting marketing activities both online and offline.

Chan's Skills

Digital Strategy

  • Digital Marketing Strategy
  • Content Creation & Planning
  • Paid Advertising Strategy (Meta Ads & Google Ads)
  • Brand Strategy & SWOT Analysis
  • Competitor Analysis
  • Social Media Trend Analysis
  • Creative Campaign Development

Social Media/ Community

  • Social Media Management
  • Community Management
  • Crisis Management

Analytics & Tracking

  • Data Analytics & Performance Tracking
  • Tracking & Analytics Setup (Google Tag Manager, Meta Pixel)
  • SEO (Search Engine Optimization)

Web & Technical Skills

  • HubSpot Website Development
  • Website Creation & Management

Chan's Qualifications

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Search Engine Optimization (UC Davis)

Chan completed the SEO course from the University of California (UC Davis) on Coursera, gaining a comprehensive understanding of Search Engine Optimization and practical skills applied in real-world projects. View Certificate

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User Experience Design (Google)

Chan completed the Foundations of User Experience Design course from Google on Coursera, gaining a comprehensive understanding of UX principles and practical skills to create intuitive, user-centered experiences. View Certificate

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UX Design Process (Google)

Chan completed the Foundations of User Experience Design course from Google on Coursera, mastering core UX processes including empathize, define, and ideate, and gaining practical skills to create intuitive, user-centered experiences. View Certificate

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Wireframes and Prototypes (Google)

Chan completed the Wireframes and Low-Fidelity Prototypes course from Google on Coursera, gaining practical experience in creating effective wireframes and low-fidelity prototypes to design user-centered experiences. View Certificate

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Duolingo English Test (DET)

Chan achieved an overall score of 120 on the Duolingo English Test, demonstrating the ability to communicate fluently in English across reading, writing, speaking, and listening. View Certificate

Chan's Career Journey

Currently, I am working as a Digital Marketer at Samdo Auto Spare Parts in Dubai, where I lead social media management, content creation, and performance marketing campaigns. I manage Google Ads, Meta campaigns, and SEO strategies to improve online visibility, generate leads, and drive measurable business growth.

Previously, I worked as a Community Specialist at Nexlabs, where I contributed to developing community management strategies, including tone of voice, FAQs, and audience personas. I conducted sentiment analysis, competitor research, and share of voice reporting, while delivering data-driven insights and trend-based content ideas to enhance engagement.

Before that, I served as a Community Manager at Nexlabs, managing social media platforms, handling audience interactions, and collaborating with cross-functional teams to support brand growth. I also created reports and monitored trends to ensure consistent communication and improved community performance.

Alongside my professional experience, I worked as a Freelance Junior Graphic Designer, creating branding materials, social media visuals, and marketing assets that strengthened brand identity and increased audience engagement.

 

samdo

Community Manager (Dubai)

(Jul 2025 - Current)

Responsible for social media management, content creation, and digital marketing campaigns across major platforms (Facebook, Instagram, TikTok, YouTube, SnapChat, LinkedIn) in Dubai, UAE. Managed Google Ads, Meta campaigns, and SEO strategies to improve online visibility, drive traffic, and generate qualified leads. Also handled graphic design and supported marketing events to strengthen brand presence. Samdo Auto Spare Parts

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Community Specialist

(Jan 2025 - Jun 2025)

Contributed to community management strategy by developing FAQs, personas, and tone of voice guidelines to improve engagement. Conducted competitor research, sentiment analysis, and share of voice reporting, delivering actionable insights using tools like Fanpage Karma. Produced trend reports and creative recommendations, and developed a comprehensive community handbook including crisis management. Nexlabs

nex

Community Manager

(Dec 2019-Dec 2023)

Managed social media channels by responding promptly to audience inquiries and customer interactions, ensuring high levels of engagement and satisfaction. Collaborated with cross-functional teams to optimize marketing strategies and support community growth. Conducted competitor analysis and developed monthly trend reports to identify opportunities and keep content aligned with current social media trends. Nexlabs

nex

Junior Graphic Designer

(Jun 2021-2024)

Managed design projects by creating flyers, business cards, and invitation letters to support marketing and branding initiatives. Developed branding concepts and crafted logos to establish a cohesive and recognizable visual identity. Designed social media visuals to enhance audience engagement and increase brand awareness across multiple platforms. Chan Connect

01. Create

Turning ideas into visuals, content, and experiences. Where strategy, creativity, and storytelling unite to represent a brand clearly.

02. Connect

Building real relationships between brands and audiences. Through communication, community, and engaging content.

03. Convert

Turning engagement into results. From leads to loyalty, this stage guides audiences to take action and delivers measurable impact.

My journey has been about exploring ideas, embracing challenges, and growing through every experience.

Outside of work, I love learning new things and bringing ideas to life through creativity, turning every experience into meaningful growth.
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Create

Digital Drawing

Chan's Creation

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Explore

Exploring The Land

Chan's Exploration

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Moments

The Moments

Chan's Moments